CONTEMPORARY ISSUES AND CHALLENGES OF PROFESSIONAL AND AMATEUR SPORTS IN INDIA

Authors

  • Kanhaiya Kumar Singh Ph.D, Assistant Professor, Sports Academy, Bahir Dar University, Ethiopia
  • Tesfaye Desalegn Ph.D, Assistant Professor, Sports Academy, Bahir Dar University, Ethiopia

DOI:

https://doi.org/10.46827/ejpe.v0i0.2235

Keywords:

contemporary issues and challenges, professional and amateur sports, India

Abstract

The purpose of the article is to focus future issues and challenges in the emerging sports sector in the country. It includes one game nation, cultural influences in the society, labour issues and its management, developing new revenue streams, Meeting new technology challenges and dealing with globalization. Current era is a phase of transformation from old to new, amateur to professional, narrow to broad. Soon India’s name will be appearing higher in the medal tally in Olympics.

 

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References

Nielsen Sports, The Indian sports industry in 2016: challenges and opportunities, http://nielsensports.com/indian-sports-industry-2016-challenges- and- opportunities/

The Diplomat, India's Growing Sports Industry, https://thediplomat.com/2016/07/indias-growing-sports-industry

SMRI, The Next Big Industry in India- Sports; http://www.smri.in/sportsbusiness/

Quora.com, What are the major problems that the Indian sports & fitness industry are facing which should be taken up and solved through entrepreneurial routes? https://www.quora.com/What-are-the-major-problems-that-the-Indian-sports- fitness-industry-are-facing-which-should-be-taken-up-and-solved-through- entrepreneurial-routes

India Committee of the Netherlands, http://www.indianet.nl/tatarep.html#7

Businessworld, Rewriting India’s Sporting Culture http://businessworld.in/article/Rewriting-India-s-Sporting-Culture/24-04-2017- 116917/

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Published

2019-01-29

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Articles