COMPARISON OF FACTORS MOTIVATING INDIVIDUALS TO GO TO ENTERTAINMENT AND INFLUENCING ENTERTAINMENT VENUE CHOICE WITH VARIOUS DEMOGRAPHIC VARIABLES: THE CASE OF ANTALYA KALEIÇI, TÜRKIYE
DOI:
https://doi.org/10.46827/ejpe.v13i3.6588Keywords:
entertainment, entertainment venues, recreation, entertainment demandAbstract
The aim of this study is to compare the factors that motivate individuals to have fun and influence their choice of entertainment venue with various demographic variables. This descriptive study's main population consists of individuals aged 18 and over who come to Antalya Kaleiçi for entertainment purposes. Venues were selected using convenience sampling, and the individuals included in the survey were all individuals present at each venue who voluntarily participated. A questionnaire specifically developed for this study was administered face-to-face. A total of 340 questionnaires were administered in the study. The questionnaire used to collect data consists of two sections. The first section contains demographic information, while the second section includes the Factors Motivating Individuals to Have Fun Scale developed by Ardahan and Cansever (2025). The study found that individuals behave rationally when choosing entertainment venues in Antalya's Kaleiçi entertainment district, largely relying on their own personal experiences and friend recommendations; that they mostly go to entertainment venues with friends; that an average of 25% of their personal income is spent on entertainment; that income is a significant determinant of venue preference and reasons for entertainment; and that married individuals tend to prefer these venues for celebrations and nostalgia, while single individuals visit them to attract attention.References
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