CHARACTERIZING INVESTMENT BEHAVIOR AMONG BUSINESS STUDENTS IN SOUTHERN MINDANAO, PHILIPPINES

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  • Laarni Jane Estrada College of Accounting Education, University of Mindanao, Philippines
  • Stella Meneses College of Accounting Education, University of Mindanao, Philippines
  • Mae Valencia College of Accounting Education, University of Mindanao, Philippines
  • John Vianne Murcia College of Business Administration Education, University of Mindanao, Philippines

DOI:

https://doi.org/10.46827/ejefr.v6i3.1337

Klíčová slova:

investment, Business students, college students, exploratory factor analysis, multinomial logistic regression, Philippines

Abstrakt

The purpose of this study is to characterize the investment behaviors of college students taking Business-related programs in Mindanao, Philippines. This includes determining their awareness of investing and whether the identified measures of investment behavior would pose a likelihood of appropriate investment decisions. The study is a sequential-exploratory mixed method research design, implemented in three phases: qualitative approach in the first phase and quantitative approaches in the second (data reduction procedure) and third (regression procedure) phases. A total of 300 college students taking Business programs in the College of Business Administration Education and College of Accounting Education of the largest university in Mindanao, Philippines participated in the survey, where they were asked to respond to the 35-item financial behavior scale developed in the first phase. Exploratory factor analysis was able to trim the 35-item scale into 29 items which loaded in ten dimensions: information/random walk, negative investor mindset, expert influence, investor’s awareness, publicity, financial capacity, stock market orientation/literacy, risk appetite, interest, and venture capital. Regressing these ten dimensions with students’ demographic variables revealed that Business students are cautious in investments and rely on expert advice before proceeding to invest but at a later time. Implications are discussed.

 

JEL: E22; F21

 

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Biografie autora

  • Laarni Jane Estrada, College of Accounting Education, University of Mindanao, Philippines

    Laarni Jane Estrada is an Accountancy/Accounting graduate of the University of Mindanao, College of Accounting Education.

  • Stella Meneses, College of Accounting Education, University of Mindanao, Philippines

    Stella Meneses is an Accountancy/Accounting graduate of the University of Mindanao, College of Accounting Education.

  • Mae Valencia, College of Accounting Education, University of Mindanao, Philippines

    Mae Valencia is an Accountancy/Accounting graduate of the University of Mindanao, College of Accounting Education.

  • John Vianne Murcia, College of Business Administration Education, University of Mindanao, Philippines

    Dr. John Vianne B. Murcia is a College Professor of Marketing and Business Analytics at the College of Business Administration Education and the Professional Schools of the University of Mindanao, Davao City, Philippines. He also heads the Institute of Economy and Enterprise Studies of the same institution.

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Stažení

Publikováno

2022-10-05

Číslo

Vol 6 No 3 (2022)

Sekce

Articles