دوره 6 شماره 4 (2021)

Articles

• ENTREPRENEURIAL COMPETENCIES AND ENTERPRISE PERFORMANCE: A STUDY ON THE STREET FOOD CART OWNERS IN KHULNA CITY OF BANGLADESH

  Sarif Mohammad Khan

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• THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMER LOYALTY IN THE TOUR AND TRAVEL COMPANIES IN MALAYSIA DURING COV-19 PANDEMIC: PARALLEL MEDIATION OF SOCIAL MEDIA AND RELATIONSHIP QUALITY

  Kumaran Kanapathipillai, Nur Nadiah Mahbob

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• A FRAMEWORK FOR THE SME DEVELOPMENT IN THE WESTERN PROVINCE OF SRI LANKA

  Ponniah Phelps Jeganathan, Sunanda Degamboda, Don Prasad

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• INFLUENCE OF PERCEIVED VALUE ON CUSTOMER RETENTION AMONG MOBILE PHONE USERS IN THE PUBLIC UNIVERSITIES IN WESTERN REGION OF KENYA

  Kennedy Ntabo Otiso

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• SOCIAL MEDIA AND STUDENTS’ CHOICE OF HIGHER EDUCATION INSTITUTION

  Hedda Martina Šola, Tayyaba Zia

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• HOTEL INDUSTRY COMPETITIVENESS IN COVID 19 PANDEMIC ENVIRONMENT IN KENYA: HOW TECHNOLOGICALLY READY ARE THE HOTELS?

  Jane Nzisa, Njenga Gitahi, Symon Kiprop

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• TOWARDS A CLASSIFICATION OF FAMILY-OWNED CONSTRUCTION FIRMS IN GHANA

  Che Andrews Anzagira, De-Graft Owusu-Manu, Edward Badu

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• EFFECT OF CORPORATE BRANDING ON SALES PERFORMANCE OF SELECTED MANUFACTURING FIRMS IN ENUGU STATE, NIGERIA

  Ebere Rejoice Okocha, Leonard Nnabugwu Emezue

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• CUSTOMERS PERCEPTION OF SERVICE QUALITY OF NNPC RETAIL OUTLETS IN ENUGU URBAN, NIGERIA

  Joy Ifeoma Enemuo, Abiola Abass Carim

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