巻 9 号 2 (2024)

Articles

• RESIDENTS’ PREFERENCE FOR A PROPOSED PARKING FACILITY IN DAVAO CITY: A CONJOINT ANALYSIS

  Bryan E. Somozo、 Christian Paul S. Moyon

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• STRATEGIC MARKETING ORIENTATIONS FOR SOCIAL VALUE GENERATION: SYSTEMATIC LITERATURE REVIEW AND RESEARCH AGENDA

  Aloisio Henrique Mazzarolo、 Emerson Wagner Mainardes、 Lara Mendes Christ Bonella Sepulcri、 Anna Beatriz Simonetti Polastri de Olive

  • PDF (英語)

• THE DIGITAL SHIFT: EVOLVING INSURANCE LANDSCAPE AND CONSUMER-CENTRIC DIGITALIZATION IN KUALA LUMPUR, MALAYSIA

  Kumaran Kanapathipillai、 Nur Syukrina Binti Abu Bakar、 Nor Anizah Binti Mohd Bakhari、 Farah Adila Binti Mohammad Roslee

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• FROM CLICK TO CART: HOW SOCIAL MEDIA PLATFORMS AND ECONOMIC FACTORS SHAPE POSTGRADUATE STUDENTS’ BUYING BEHAVIOUR IN KLANG VALLEY, MALAYSIA

  Kumaran Kanapathipillai、 Farzana Binti Shamsudin、 Nur Aina Binti Ahmad、 Thanesini Mohan

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• FROM PLANNING TO PERFORMANCE: ASSESSING THE ROLE OF MILESTONE SCHEDULING IN GARMENT ENTERPRISES IN ELDORET TOWN, KENYA

  Mathok Mawich、 Fredrick Ochieng Owuor、 Mercy Kanake

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• THE INFLUENCE OF ORGANISATIONAL CLIMATE AND RESPONSIBLE LEADERSHIP ON INNOVATIVE BEHAVIOUR OF EMPLOYEES IN HIGHER INSTITUTIONS OF LEARNING IN GHANA

  Aliata Issahaq Mumuni、 George Obeng Appah、 Kennedy Afenyo Biaku

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• INFLUENCE OF STRATEGIC DIRECTION ON THE PERFORMANCE OF FINTECH FIRMS IN NAIROBI CITY COUNTY, KENYA

  Sophie Jeruto Naburuki、 Nehemiah Kiplagat、 Simon Kipchumba

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• FROM SERVICE TO SUPERIORITY: UNVEILING THE IMPACT OF ARTIFICIAL INTELLIGENCE ON CUSTOMER EXPERIENCE IN THE RETAIL INDUSTRY, KLANG VALLEY, MALAYSIA

  Kumaran Kanapathipillai、 Ooi Fu Nian、 Chai Pei Yi、 Yang Wan Ping

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• INFLUENCE OF CAPABILITIES FOR RESOURCE MOBILIZATION ON THE PERFORMANCE OF THE LOCAL AUTHORITIES IN ZAMBIA

  Monde Felistus Shimwanga、 Kalisto Kalimaposo、 Royson M. Mukwena、 Musole Siachisa

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• UNDERSTANDING THE ENTREPRENEURIAL INTENTION AND MOTIVATION OF YOUNG PEOPLE: A COMPARATIVE STUDY BETWEEN MEN AND WOMEN / COMPRENDRE L'INTENTION ET LA MOTIVATION ENTREPRENEURIALES DES JEUNES : ÉTUDE COMPARATIVE ENTRE HOMMES ET FEMMES

  Sara Ben Yakoub

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