THE IMPACT OF MEDIA CONSUMPTION ON POLITICAL SENTIMENT AND VOTING INTENTIONS IN GEORGIA’S 2024 PARLIAMENTARY ELECTION

Autor(i)

  • Levan Gurgenidze British University in Georgia, Tbilisi, Georgia

DOI:

https://doi.org/10.46827/ejpss.v8i1.1881

Ključne riječi:

Georgian politics, political sentiment, media consumption, voting intentions

Sažetak

Media outlets had a significant effect on voting intentions for the 2024 Georgian parliamentary election. By analyzing pre-election media consumption patterns and voting intentions, this article aims to assess how effectively pro-government and pro-opposition media encouraged voter turnout in Georgia. This article argues that media consumption influences a voter’s political sentiment in Georgia, which in turn affects voting intentions. A voter’s likelihood of voting is shaped by their outlook on the country’s future.

Biografija autora

  • Levan Gurgenidze, British University in Georgia, Tbilisi, Georgia

    Levan Gurgenidze, is an associate professor at the British University in Georgia. He was appointed Dean of the Faculty of Social Sciences in August 2024, bringing with him extensive experience in both academia and political management. He studied History and Politics at the University of Exeter, where he graduated in 2013, followed by a Master of Research in Politics from the same institution in 2015. He later earned a second Master’s degree from George Washington University in International Affairs in 2023. Levan played a key role in establishing the British University in Georgia and has an extensive background in political management, having led political campaigns across four continents: North America (United States and Canada), Europe (including two campaigns in Moldova), Africa (South Sudan), and Asia (Pakistan). He is also an active member of the European Association of Political Consultants and the International Association of Political Consultants.

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Preuzimanja

Objavljeno

2024-12-26

Broj časopisa

Svezak 8 Br. 1 (2025)

Rubrika

Articles