THE LANGUAGE OF TRADITIONAL COMMUNICATION CHANGES TO ADAPT TO PUBLIC DEMAND IN THE NEW AGE
DOI:
https://doi.org/10.46827/ejsss.v8i6.1503Słowa kluczowe:
communication, communication language, communication in VietnamAbstrakt
The 4.0 technology revolution has had a strong influence on mass communication in general and traditional communication in particular. The change in communication causes the communication method of the communicator to change, which means that traditional communication must have a change in the communication language to adapt to the needs and ability to attract the public. This transformation is being clearly shown from the perspective of print communication and broadcast communication.
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Bibliografia
Phan Van Kien, Pham Quoc Hai (2016). Some new trends of modern communication journalism. Hanoi: Information and Communication Publishing House.
Duong Xuan Son (2016). Types of communication. Hanoi: Information and Communication Publishing House.
