ALTERNATIVE PROVIDERS IN THE UK: UNDERSTANDING STUDENTS’ SATISFACTION AND CHALLENGES
DOI:
https://doi.org/10.46827/ejes.v9i7.4338Keywords:
student satisfaction, quality, funding, alternative providersAbstract
In the United Kingdom (UK) higher education policy changes, especially since 2010, focus on supporting quasi-markets by allowing greater institutional competition and student choice. The decision to open-up the higher education market to alternative providers has resulted in the remarkable growth of providers gaining access to public-backed funding. There has been very little empirical study on alternative providers and/or students within alternative provider institutions, especially in the context of students studying for a degree programme. Using both the education and marketing literature, this article examines students’ perspectives on their educational experiences. This article reports on the outcomes of a small survey conducted with learners within alternative providers in the UK to capture learners’ satisfaction with their educational experience.
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